Allocating to high-quality stocks may improve long-term, risk-adjusted returns, helping support investors’ commitment to their future investment goals and objectives. As history shows, a quality-focused portfolio tends to perform well over time—but not all the time.

In equity investing, the journey to successful outcomes is never a straight line. All investment styles—including growth, value, and quality—go in and out of favor with market cycles, but companies with high-quality attributes have historically outperformed over time and with less risk.

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z - Cover Image: Quality Counts - Investing in High-Quality Equities Over the Long Term

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